Marketing Automation & Email Marketing
Marketing Automation and Email Marketing technology have advanced significantly in recent years with both platforms becoming more intelligent and intuitive. When both are integrated, they have a substantial impact on marketing results, turning once “mass communications” into meaningful and relevant one-on-one conversations.
By applying customer insight from Marketing Automation software, such as Eloqua, Pardot, Marketo, or ActiveCampaign, data can be used to further segment your database to make campaigns more targeted and personalized. Integrating Marketing Automation and Email Marketing can allow you to determine the true ROI of a campaign. Working together, the marketing platform and CRM can help you track the results of your marketing campaigns from first touch to final sale.
At Rebel, we put MARKETING + TECHNOLOGY + INTELLIGENCE at the core of your business success.
Hands-on Integrated Communication Strategy
We not only drive awareness, engagement, purchase, and retention but we do so in a sophisticated and automated process to allow for a strategy to be proactive and not reactive.
So whether you’re working with enterprise-level platforms like Pardot, Marketo or Eloqua, something smaller like MailChimp, Constant Contact or Exact Target, or simply haven’t decided yet, Rebel can help. Rebel’s marketing automation services include technical audits, automation playbooks, implementation, and email marketing.
RETAIN YOUR CUSTOMERS
Email marketing is already exceptionally profitable with an average return of 4.30%.
Personalized email sent through marketing automation is even more effective:
- 22.2% more likely to be opened
- Earning 18X more revenue than those of email “blasts,”
- These consumers spend 83% more on average.